After years of tottering around in high heels, fashionistas' feet are being given a new lease of life with Botox.
The painful inflammation dubbed "stilettotarsal" is being injected with the popular anti-aging treatment to plump up the ball of the foot.
Medics at the Birkdale Clinic in Crosby, Merseyside, have seen a 20% increase in the number of women in their 40s asking for the £295 procedure.
Patient coordinator, Marie Jenkins, said that with heels getting higher, the procedure could become as common as breast enlargements or facelifts:
"The balls of the feet take a lot of pounding in high heels, but some women refuse to give up them up. They are an integral part of a woman's outfit, and so women put up with the pain, but now they see they can do something about it."
Botox is more commonly used as a nonsurgical way to treat the signs of ageing. Using a microneedle, Botulinum toxin is injected into specific areas of the body, relaxing the muscles and preventing them forming lines and wrinkles.